Storm Salon Social · we market salons

More of Brea is watching. Reach up 79%.

Since we took over in early 2025, every Vanity post reaches nearly twice as many people as it used to.

+79%reach per post
+705new followers
2,460top-post reach
1.2Mtotal views
See how
The situation

The old feed leaned on giveaways. They pumped up the likes — but real reach, the new faces in Brea, never grew.

What we did

So we rebuilt the feed around people, not giveaways.

Meet-the-teamNamed transformationsCollab taggingEducation carousels
Result 01 — Getting seen
523 0

Every post now reaches nearly twice as many people as it did before us.

523 reach / post938 today
Result 02 — The audience grew
+0

The following climbed 35% since takeover — 705 real people who chose to keep watching.

Result 03 — What drove it
2×

Posts that introduced a real stylist reached twice as far — and pulled about three times the profile visits toward booking.

Result 04 — The top post
2,460

Their furthest-reaching post of the year was “Meet Karla” — a plain stylist intro.

vanitythesalon  Brea, CA
postpostpostpostpostpost
Result 05 — Why reach, not likes
+79%

Engagement rate dipped, because the old feed inflated it with giveaways. Reach is the harder, honest number — and it’s the one that went up.

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