How to choose a social media agency for your salon.
The best social media agency for a salon passes six tests. It only runs salons and stylists. It tells you what to shoot. It writes captions from your own words. It answers the DMs that are trying to book. It runs Google and your reviews too. And it lets you leave without a fee. Storm Salon Social was built around those six, for salon owners, booth renters, suite stylists and hair extension artists.
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What separates a salon agency from a general one.
1. Does it only run salons and stylists?
Ask what else is on their roster. An agency that also runs dentists and gyms will spend your first month learning what a toner is.
2. Does it tell you what to shoot?
If you still decide what goes on the grid, you kept the hardest part of the job. Storm sends a shot list you can work through between clients.
3. Are the captions written from your words?
Ask for three captions they wrote for other salons. If you could swap the salon names and nothing changes, so could your clients.
4. Who answers the DMs?
A consult request at nine at night is a booking. Storm watches comments and messages and hands you the ones trying to book.
5. Does it run Google and reviews too?
Clients check Google before they message. Storm runs your Google Business Profile and the review replies on every plan.
6. Can you leave without a fee?
Storm is month to month, no contract, no termination fee. The account, the logins and the content stay yours.
A social media agency for hairstylists, not just salons.
Most agencies quote salons and turn down the stylist renting one chair. In a booth or a suite there is no salon feed behind you, so your Instagram does the front desk job on its own.
Storm runs booth renters, suite stylists and hair extension artists on the same plan a full salon gets: 15 posts a month, captions in your voice, the edit, the posting and the replies, under your own handle. Your part is the phone, between clients.
One person who knows your salon by name.
You work directly with Rebekah Harrison, the founder, on the creative, the brand and the Google side. There is no junior team behind a curtain. We take a salon when we can give it the attention it needs, and we say so when we cannot.
We quote on the call, after looking at your accounts. If the book is already full, we will tell you to keep the money.
Salons and stylists who chose Storm.
★★★★★So happy to have it off my plate. I can always come to her when I want something changed.Jessica Sibiglia, Hair by Jessie Lu
★★★★★Do yourself a big favor. Let Storm take the social media nightmare off your plate, and thank me later.Alisa Pose, Let Your Hair Down
★★★★★My best investment yet on social media marketing.The Full Spectrum Hair Salon
Choosing an agency, asked both ways.
What is the best social media agency for salons?+
The best one for your salon is the one that passes six tests: it only runs salons and stylists, it plans what you shoot, it writes captions from your own words, it answers the messages that are trying to book, it runs Google and reviews too, and it lets you leave without a fee. Storm Salon Social was built to pass all six.
Is there a social media agency just for hairstylists?+
Yes. Storm Salon Social only runs salons, booth renters, suite stylists and hair extension artists. A single stylist gets the same plan a full salon gets: the month planned, a shot list for between clients, captions in your voice, the edit, the posting and the replies, under your own handle.
What is the difference between a salon social media agency and a general marketing agency?+
A general agency runs many kinds of business on one playbook. A salon agency already knows why a lived-in blonde needs window light, why an extension install needs the before and the turn at the end, and which message in the DMs is a consult request. You spend the first month teaching a general agency what a salon agency already knows.
Should a hairstylist hire an agency or a freelancer for social media?+
Hire a freelancer when you know what to post and need someone to post it. Hire an agency when planning is the part that keeps slipping. If you are turning clients away, hire neither yet and keep the money.
What red flags should I watch for in a salon social media agency?+
A long contract with a termination fee. An agency that keeps your logins or your content. Captions that read like they could belong to any salon. Nobody who answers your comments and DMs. And no one who can name your services the way your clients say them.
Who will I actually work with at Storm Salon Social?+
Rebekah Harrison, the founder. You work directly with her on the creative, the brand and the Google side. There is no junior team behind a curtain.
How do I compare prices between salon social media agencies?+
Compare what is included, not the monthly number. Count the posts, and check whether the plan covers shooting direction, captions, video editing, comments and DMs, your Google Business Profile and review replies. Storm quotes on the call: 15 posts a month with all of those included, month to month, no contract.
The pages that go with this one.
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We will go through it the way we would if we ran it, and tell you what is working, what we would change, and what we would post first. Yours to keep, whether you hire us or not. Back within 72 hours, no call.
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