Instagram for hairstylists and extension artists.
You do not need a salon with twelve chairs to hand this off. Storm runs feeds for single stylists, suite renters and extension artists on the same plan a full floor gets. You shoot between clients. We do the rest.
Get my free website checkThe work is good. The feed is three weeks behind.
Every stylist we talk to says a version of the same thing. There are forty photos from Tuesday still on the phone. That balayage came out perfect and nobody outside the chair has seen it. The caption gets typed at eleven at night, or it does not get typed.
None of that is a discipline problem. Posting well is a second job, and you already have a full one. So the feed goes quiet in exactly the weeks the book has gaps, which is the opposite of what you need.
Everything except holding the phone.
What to shoot
A plan for the month that tells you what to capture, so you are not guessing between clients.
The captions
Written to sound like you. Not a template, not a wall of stock hashtags.
The edit
We cut the vertical video that reaches people who do not follow you yet.
The posting
Published on a real schedule under your own handle, so the feed never goes dark.
The replies
We watch the comments and messages, and hand you the ones that are trying to book.
The read
A plain monthly note on what grew and what we are changing.
Artists who already handed it over.
★★★★★So happy to have it off my plate. I can always come to her when I want something changed.Jessica Sibiglia, Hair by Jessie Lu
★★★★★Do yourself a big favor. Let Storm take the social media nightmare off your plate, and thank me later.Alisa Pose, Let Your Hair Down
Paying someone to run your Instagram.
Can I hire someone to run my Instagram if I am a single stylist, not a salon owner?+
Yes. Storm runs feeds for individual stylists and suite renters, not only for salons with a floor of chairs. The plan is the same one a larger salon gets. You send us what you shoot between clients, we write the captions in your voice, and we post under your own handle.
I rent a booth. Is my Instagram worth paying someone to run?+
It depends on whether your book is full. If you are turning people away, it is not. If you have gaps, your Instagram is the thing a new client checks before they message you, and a quiet feed reads as a quiet chair. That is the case where paying someone to keep it alive pays for itself.
Do you work with hair extension artists?+
Yes. Extensions are one of the strongest things we run, because extension work is the easiest beauty service to sell on video and the hardest to shoot well. Storm already runs an extensions brand, and the same content plan works whether you install out of a suite on your own or out of a full salon.
Why is extension content different from normal salon content?+
Because the sell is the change, and the change takes hours. A single photo of a finished install undersells it. What books extension clients is the before, the process, and the turn at the end, cut so it reads in the first two seconds. That is a shooting plan, not a filter, and it is the part we take off you.
What does it cost to have someone run my Instagram?+
Storm is $750 a month for 15 posts, month to month, with no contract and no termination fee. Smaller volumes are quoted on the call. It is the same service a salon gets, so it is not the cheapest thing next to a scheduling app or an hourly freelancer. It is the one where the whole job stops being yours. A website is $3,500 to build and $100 a month to manage.
Do you take over my account, or do I lose control of it?+
You keep everything. The account stays in your name, the logins stay yours, and every post is published under your own handle. If we stop working together you walk away with the account and all the content in it.
What do I actually have to do?+
Shoot. We tell you what to capture and when, and it comes off your phone between clients. You do not write captions, pick hashtags, edit video, or decide what day anything goes out.
Do you post the work or the person?+
Both, and the split matters. In the feeds we run, posts about the people behind the chair reliably beat posts pushing product. The hair is what makes someone stop scrolling. The stylist is what makes them book.
Instagram is one piece. Here is the rest.
Send us your Instagram.
We will go through it the way we would if we ran it, and tell you what is working, what we would change, and what we would post first. Yours to keep, whether you hire us or not.
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